How brands will beat the blockers

How brands will beat the blockers

Posted on Jun 4, 2016

According to a recent eMarketer report, up to 15M internet users will have installed ad blocking software, by the end of 2017. That equates to over a quarter of all UK internet users. It’s nothing short of cataclysm for online advertising inventory.
Today also sees the first major browser break rank with Norwegian based …